Friday, September 7, 2007

Measuring employee engagement in an ideal world

In the latest issue of Strategic Communication Management, Michael J Critelli, CEO of Pitney Bowes, describes how – in an ideal world – he'd like to track employee engagement.
He sets an imaginary scene where he can open up a management dashboard and the communication screens provide him with high-level data on the reach, comprehension and engagement ratings achieved in the first day of the roll-out of his communications plan. Interested to know more? Read his full article to get ideas on how to make your own communication performance data more compelling.
Until next time all the best
Heidi Alexandra Pollard
The Professional Communicators Coach

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