PR versus Search Engine Optimisation

Check out this interesting article on PR versus SEO...
http://holisticsearch.co.uk/2009/02/18/managing-reputation-seo-vs-pr-who-is-better-placed/

Cheers
Heidi

Social Media to help a social cause

Using social media today is all about looking to connect with people on a personal level, to move beyond one way communication to stimulate dialogue and a greater level of involvement and engagement.

A cute clip I came across recently from Haagen Dazs is a beaut example of a brand using 'social media marketing’ techniques for a social marketing cause.

It’s part of their Help the Honey Bees campaign and it is definitely worth a look.

Be well communicators
Heidi Alexandra Pollard

Using Twitter to find a job

Just came across this interesting article written by Thursday Bram on using Twitter for job hunting to see whole article http://www.lifehack.org/articles/money/taking-your-job-hunt-to-twitter.html
In summary:
Twitter can offer a quick way to learn about who actually has a job to fill and perhaps even help you get your application on the top of the pile.
It’s All About the Hashtags
There are three hashtags that can come in handy to someone on a search for a new job. Keeping an eye on #rtjobs, #jobangels and #jobs can give you a look at who’s looking to actively recruit on Twitter. Even recruiters from companies like AT&T have started posting job listings, often labeling them with #jobs.
To connect with me on Twitter visit http://twitter.com/Commscoach
Cheers
Heidi Alexandra Pollard
The Communicators' Coach